Mondi has released the results of its sixth annual e-commerce trend report ‘Sustainability and its impact on packaging and online shopping choices’. This comprehensive study examines trends, attitudes and expectations regarding e-commerce and the impact packaging has on the consumer experience.
The report presents data from around 6,000 consumers across Czechia, France, Germany, Poland, Sweden and Turkey, collected via an online survey in October and November 2024. The findings offer e-commerce brands valuable insights on meeting consumer needs, including country-specific results from each of the six markets. The survey was conducted by RetailX, who also co-authored the whitepaper.
“This year’s findings confirm that sustainability is no longer just a trend, it’s a business imperative,” said Armand Schoonbrood, eCommerce COO, Mondi Group. “Consumers are demanding tangible action from retailers to reduce their environmental impact. At Mondi, we are proud to support customers with innovative, sustainable eCommerce packaging and paper solutions that meet consumer expectations and help our partners to build trust, loyalty, and long-term value in the eCommerce space.”
Ian Jindal, Chief Editor, RetailX, commented, “The findings of this year’s survey show that sustainable e-commerce packaging has become more than a preference – it’s now a consumer expectation. Transparency, innovation and credibility in sustainability efforts are vital for retailers to maintain trust, loyalty, and relevance in a rapidly evolving market.”
The full Mondi Group e-commerce trend report 2025, including detailed insights into consumer behaviour, packaging innovations, and sustainability expectations is available in English at www.mondigroup.com/Group-eCommerce-Trend-Report-2025.
